‘TOO MUCH SUGAR’ Book Design

This self-published book explores the concept of ‘Sugarcoated’—a metaphor for embellishment, furnishing, and exaggeration, and ‘candy’as a visual and thematic foundation, using its function and cultural associations to inform the editorial and packaging design. 

The book’s content and visual language reflect these ideas, embracing ornamentation, excess, and playful aestheticsto challenge perceptions of truth, beauty, and artificiality. The editorial layout mirrors the layers of decoration, while the packaging design enhances the concept, transforming the book itself into an object of desire—just like candy, both enticing and deceptive in its presentation.









©YUNG CHING JUANG 2022 
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Email : Juany026@newschool.edu    |    Instagram: @aurora.jyc    |    LinkedIn: Yung Ching Juang